Optimization of Usability & Flow

Usability & Flow

About SRS Optimization of Usability & Flow

We optimize the usability and content flow of a website by comparing its performance with the industry standard and considering targeted users' expectations.

While some audiences might require a graphically intense website, others want something more minimalist in design. Getting to know your target audience helps in determining the perfect constraints.

Once we identify the constraints, we optimize the speed, efficiency, use of graphics, and the critical path to enhance the content flow and create a usable experience.

Benefits

More Page Views
A very usable and easy-to-follow website encourages users to browse around. The upshot of this being that visitors spend more time on user-friendly sites.

Word-of-mouth
Web applications that are fun to use get talked about in a positive way.


How Do We Create Value?

Text Efficiency

Choosing the right words for specific actions is key. The user who scans the page can quickly get an overview of what is offered and find all available options.

Minimal Choices

The fewer choices a user has to select from at any particular step or page, the higher the likelihood of response and action.

Loading Speed

It's rather simple. The longer it takes for the website to load, the more impatient the user gets. Speeding up the display of the content ensures that users stay with you.

Want to keep your users satisfied? Keep it simple. An easily comprehensible website encourages browsing. Speed and efficiency for enhanced visitor experience.